I first began with the idea of yellow because it represents optimism and it is not a party colour. However, I did want to incorporate the four party colours, so I found this symbol for Ontario and individually coloured them with samples from the each party's website (Liberal, Conservative, NDP and Green). I put in the slogans "Be Heard. Vote", "Take pride in who represents you", and "Your Province Your Future Your Vote" to communicate to the youth audience the importance of casting your ballot. I also wanted to include the flag of Ontario, but I couldn't think of a creative way to place it in this poster, so I made a new one with the new concept.
This my final design for the election poster. The background began with the Ontario flag, which I extended from the bottom so I would have room for the text. The idea was to inform the voters that their vote will impact Ontario's future, so casting your ballot should be an important decision you make. The simplicity of this poster expresses the message loud and clear to the future voters.
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